Hey {{First Name| there}},
It's happening. Today's the day.
This edition's theme is The Resourceful HR, built for the leaders who make it work with whatever's actually on hand, not what a slide deck says they need.
Smaller budgets, frozen headcount, a workforce quietly rewriting the rules (hello, job hugging and quiet cracking), there's no perfect playbook for any of it.
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🏗️ Your day, roughly
🏗️ Your day, roughly
11:30 AM: Kartik opens with Employer Branding. Log in early, this one sets the tone.
12:00 PM: Straight into job hugging, task masking, and quiet cracking, decoded.
1:00 PM: Dr. Udai Pareek's Role Efficacy framework, right before a short segment and some time to network, explore the booths, and hang out in the Lounge.
2:30 PM: Networking's over, things get loud fast, a live debate on AI's right to refuse.
3:00 PM: Should HR split into specialist verticals? A real head-to-head.
4:00 PM onward: A masterclass on discretionary performance, an HROne demo, "Every Candidate Has AI. Now What?", and we close out the day with the Claude Cowork for HR masterclass.
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Modern Pricing Models Break Finance (And How to Fix It)
Usage-based and hybrid pricing models are reshaping B2B revenue and creating real complexity for finance teams. Tabs and PwC break down what it means for rev rec, forecasting, and ops. Watch the on-demand recording for practical frameworks you can actually use.
🤝 Don't just sit through sessions, wander a bit too
The Lounge and the HR Tech Booths are open all day, not just during breaks.
The Lounge is your networking zone, hop into a virtual call with fellow attendees, CHROs, HRBPs, and talent leaders are already in there, so go say hi.
The Booths are where you connect directly with our partners, live demos, real tools, and usually something you didn't know you needed. Dip into either between sessions, or just leave a tab open in the background all day.
🎁 Speaking of perks
📚 Resources tab: Every session drops a free takeaway. Grab them as you go, don't wait till the end.
🎉 Lucky draw: Random, all day. Live attendees only, so don't register and ghost us.
🏆 Leaderboard: Polls, chat, Q&A, it all counts. Top scorers walk away with TSOW swag store credits.
🎓 Certificate: One full session (or hour), join TSOW, done.
📊 HR in India 2026 report: You get it first, before it's public anywhere else.
📅Today, Wednesday, August 12 | 11:30 AM – 7:00 PM IST | Virtual on Airmeet
See you in a few minutes,
The Shape of Work Team 🧠
