
I am a published author (LSR-JNU alum) and a marketer with 4+ years of content marketing experience with startups in the SaaS and education space. At work: - I have led customer research and positioning projects to build content strategy and grow top of the funnel. - I have crafted messaging for new vertical launch, blogs, events, and webinars. - I have been responsible for content performance metrics such as traffic growth, inbound leads, demos, and have delivered on those through engaging copy and collateral in different formats. In life: - I’ve published a book of poetry, ‘Wrinkles, Chits, & Wildflowers’, meant to emulate the sweet chits we passed as school kids - this time with whispers of the little, beautiful things of life as grown-ups. - Been an academic with 3 degrees from LSR (BA) and JNU (Master's and Mphil), studying my all-time-favourite things: art, literature, and performance studies. - I am a professional dancer trained in Contemporary, Odissi, Kathak, hip-hop, and pole-dancing. I am passionate about intentional and slow living. My writing embodies that belief. You will find me having my most animated conversations on our experiences as imperfect and courageous humans, trying to live this life well.